It's a slick design, and given the degree of protection it provides, I'm sure it will remain popular with the people who don't see their Kindle as a fashion accessory/expression of individuality (as all of the threads about skins and ornamental covers illustrate). For them, though, slipping their Kindle into your case almost completely obscures the skin they've bought -- most of the cover designs that I've seen allow the entire front to be displayed, although only the ones with Amazon-style hinge mounts let the back skin show.
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