I liked that service.
You should see my monthly snail mail. Many charities I used to support think the FUND RAISING is ther most important task. I receive multiple solicitations a MONTH from quite a few.

Also, they never purge their mailing list. My bother in law died in 2017, my Sister died in 2020. THE KEEP MAILING to either name wasting $$$.
And who do some hire for office staff. 'In memory of' does not mean ADD the name to the address