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Meh...
I think it's obvious that yes, there's some--some--truth to what he says. For anyone that is remotely dependent upon social media to survive and thrive, as are authors (as opposed to someone immured in mid-level management in some company, somewhere), making a single, simple misstep can be fatal. We've all seen that. (And if you haven't, then sure, this article will seem hyperbolic and silly.)
I know that long ago--more than 10 years, now, I chucked social media entirely. IF I do post--which is rarer than hen's teeth--it's to say something boringly vanilla. I learnt the hard way what can happen to a business with ONE, repeat, ONE bad thing said about it, whether the speaker knew whereof he spoke or was fake-posting to kill you off.
So, while everything that blogger may be saying appears to be tripe, from one point of view, from another, given the disgusting "power" of social media to kill off people's careers and businesses, it's not as far off the truth beam as some of you are trying to say.
Hitch
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