MobileRead Forums - View Single Post - E Ink Claims E-reader Sales Increasing

kyôdai · 08-19-2022, 05:44 AM

Yeah, I don't know.
They don't name any actual numbers and only talk about "annual" growth. Which might be a bit misleading, given the situation in the last couple of years.

You have to keep in mind, that for the first time in 10 years most of the big players (Amazon, Kobo, etc.) did not release any new devices in 2020, because of the pandemic and the supply shortage.

So yeah, it would make sense that there were lower sales in 2020 and much higher sales in 2021/2022, when the new Paperwhite and Kobo devices were released.

It would be interesting to see a comparison with numbers from before the pandemic.

08-19-2022, 05:44 AM	#2
kyôdai Groupie Posts: 172 Karma: 6298862 Join Date: Oct 2012 Device: none	Yeah, I don't know. They don't name any actual numbers and only talk about "annual" growth. Which might be a bit misleading, given the situation in the last couple of years. You have to keep in mind, that for the first time in 10 years most of the big players (Amazon, Kobo, etc.) did not release any new devices in 2020, because of the pandemic and the supply shortage. So yeah, it would make sense that there were lower sales in 2020 and much higher sales in 2021/2022, when the new Paperwhite and Kobo devices were released. It would be interesting to see a comparison with numbers from before the pandemic.