$$$$$$$$$$$$$$$$$$$$
That's why.
Anyways, I've had my Sony since Christmas and never had to buy a book yet. Between the public domain books and the special offers by Sony (I got the James Bond cover, so I got two free Bond downloads), I've got my reading set up for a long, long time.
Also, you can do google searches for Sony coupons (or wherever you're shopping) and can get some good deals rannging from 10-60% off I think.
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