Quote:
Originally Posted by Daithi
Your assuming the list price of an ebook is the same as the hardcover price. The list price of paperback books is definately not the same as the list price of hardback books, so assuming the list price of an ebook is $24.95 is most likely wrong. The ebook list price may very well be $9.99.
Is Amazon making a profit at $9.99? I have no idea, but neither does anyone else here, and that was my point.
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The publisher will set the list price. It can be whatever they want it to be.
The publisher has little incentive to lower the prices. As long as they are getting their cut, why would they change? A lot of these big box publishers seem to be ambivalent to the whole ebook market anyway. If they refuse to drop prices, what happens? If they pull out of the ebook market (the publishers), amazon loses those titles.
Walmart can do it, only because they can outsource and get cheaper products as replacement. You can't outsource books though (well, you can, but you understand).
I'm just thinking out loud here. I really think the best way to handle this is to start blogging and showing publishers lost sales.
On another note, I'm super excited that the new Dresden Files book is on Sony for $11.99. I'm not at that point yet but I'm going to pick it up anyway. I'm happy enough with that price.