Thanks everyone, much what I thought.
I'd only use italics to fake something if it's on paper, not in an ebook.
Quote:
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I know it looks really ugly, and seems extremely repetitive/verbose, but in ebooks, you should repeat all the text in those cases.
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Which is what the Oxford Guide has.
Using quote marks is only going to reliably give what you intend on paper unless maybe it's a list in an eBook in monospace that is supposed to be a note off a typewriter or old terminal screen or teletype.
I too have only seen "do." in pre 1939 lists and it has the same issues in an ebook as marks.
I'd use ” on paper, with maybe — ” — for wider items but in ebooks unless it's a small monospaced section the marks are not going to work.
One of many examples of that you can't use the same source for paper and source for ebooks without some thoughtful editing, because paper can be truly WYSIWYG proofed on screen and the paper proof will be what everyone sees, but there is no assurance that ebooks display as you think, though I test on from a 4.3" to 10" screen with Apps, three kinds of kindle, 5" to 10" eink epubs etc. Also if using a new style /edited style or new font we download the three main Amazon retail versions. Local conversion can't assure you of what Amazon is doing!