well let me explain myself:
People (me to) buy readers only reading specs, reading a paragraph... I think you would have to read a full book and then decide or not to buy it, many variables implied, good looking fonts but little heavy or non ergonomic enough... for example, once you have an ereader you are comfortable with you can compare with others, and then you can recommend (based on a personal experience), I agree is still subjective, but It's a far better recommendation than what you expect from the seller... sure.
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