Quote:
Originally Posted by Apache
More than you think. In the '70s GM decided to replace the metal oil filler cap on vehicles with a rubber stopper. The stopper was easy to take off, but a pain to get back on. GM did not care that their customers had a hard time with the caps. Why should they. fifty cents does not sound like much but adds up quickly. For every two million cars sold they saved one million dollars.
Apache
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At one of the Big Three auto manufacturers in the early '70s, any change that would increase the cost of making a car by 5 cents had to be signed off by a vice president.