Quote:
Originally Posted by NullNix
It is commonplace. Microsoft also do it. So does Google (both for Android and Chrome) and Mozilla for Firefox (though they eventually have a 'big bang' when they roll things out for everyone).
The only real difference is that Amazon doesn't document them at all (so people assume they are fully-baked features and get annoyed that they aren't available everywhere as soon as they start rolling out), while everyone else calls them 'trials' or 'tests' or something like that until they are rolled out for everyone (and also give people a way to manually turn them on if they want to, enrolling in the trial), so people don't get annoyed. Amazon could definitely learn from that.
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I've never had features rolled out with Windows or Office. So what does Microsoft do?
I've also never had rolled out features for Firefox.