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Originally Posted by NullNix
I get the rest (I do wish the Kindles had better typography by default, for instance), but I don't really understand this bit. Of course they're device specific: it's the *device* that is the thing that was bought for a reduced cost in exchange for viewing ads, not the account.
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I take issue with the 'reduced cost' statement. As mentioned, the Paperwhite, with ads, costs more than its competitors which have no ads. Where is the reduced cost?
Any claim that the ads allow Amazon to sell their Kindles at reduced cost is happy talk and spin from Amazon. They seem to have no problem selling ad-free Kindles at a cheaper price in Canada where they are not the market leader.
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Both the ability to have multiple Kindles on one account, some with ads (bought at reduced cost), others not, and the ability to reregister a device to different accounts whenever you like, means the with-ads flag *must* be device specific.
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Nonsense. If reader A and reader B were both reading Moby Dick on the same Kindle using different accounts, I would bet the Kindle would have no trouble storing two different reading positions.
There isn't any good reason that the ads couldn't be tied to an account rather than a device.
And again, aside from 'because they can', there's really no reason for the ads in the first place. The ads having any real effect on the price of the Kindle is so much fertilizer.