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Originally Posted by jhowell
Amazon's Kindle ecosystem is completely proprietary. I find it to be extremely unlikely that they would agree to make any of their books available via an outside app. It is more likely that they would allow borrows made using SimplyE to be fulfilled on amazon.com for reading using Kindle apps/devices, as is currently done by OverDrive in the US.
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The announcement from DPLA says "Any titles made available to us will be made accessible in EPUB format through the DPLA Exchange and served to patrons via the SimplyE app." I guess there's some wiggle room in that sentence for a Kindle integration, but it seems more like they are expecting Amazon to fit into their existing ecosystem.