I agree that the Jetbook would sell more devices in countries with well established ebook stores if they supported DRM. However, based on their web site, they are concentrating on free ebooks from the internet. From
Comparison table of JetBook with closest rivals:
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Number of titles: Unlimited. 30 popular WEB sites that we have located hold at least 500,000 FREE access books and audiobooks. You can also request a title from us which we will find and send to you right away.
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These sites almost certainly include bootlegged titles as well as public domain and creative commons titles.