Quote:
Originally Posted by ZodWallop
When e-ink readers were fairly new, I do think the public needed to see them. Well, at least I know I did. I guess I can't claim to speak for 'the public'.
I do remember seeing Kindles, Nooks and Kobos at various stores. Early on, I remember Target and Best Buy having an ereader section with Sonys, Kindles and Nooks. I remember seeing Sonys (or maybe Kobos) at Borders and of course B&N had the Nook. I thought they were neat, but not for me.
It was using a Nook Simple Touch with Glowlight in the store that made me finally decide to buy one.
Once I was used to the concept, I had no problem buying my Kobo online (the fact that it was $50 for a refurbed one on eBay helped).
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Can't really say that I go to Target, Walmart or Best Buy so that's a pretty good reason I never saw it. I did buy my first eReader in a store, the Sony store (a PRS-500). I bought the Kindle when it came out on line. Pretty much all the screens were the same at the time, and it was a lot more about getting access to the Kindle eBook store since I mostly used the Sony PRS-500, then the PRS-505.
Of course, these days, having physical devices in physical stores isn't really a game changer. Most people who are going to buy an eReader device is likely to be comfortable buying online.
Back when they first came out, B&N had the nook front and center in all their stores. I don't know that it made a huge difference for them, their eBook store was fairly minimal.