Quote:
Originally Posted by ZodWallop
I could go with your opinion, or listen to the man in question:
Or changing the name from Nook to something else. Like Wordery maybe.
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My mistake, I recalled reading about how he stopped selling Kindles at Waterstones, though that was attributed to not wanting to sell other companies devices. But he's not picked ebooks back up for Waterstones, which I interpreted at him not liking ebooks, or being indifferent on them. It would seem, given the quote, that I was not alone.
It'll be interesting to see if he opts to rebrand Nook as Wordery for the UK. I'd think if he was gonna rebrand he'd go with something entirely new, something which ties in with Waterstones name a bit better.
Quote:
Originally Posted by fjtorres
In the US, too? 
Hmm, I was thinking they might rename UK Wordery as Nook, but the opposite is an interesting thought. Especially if they go generic ADEPT and start to phase out the proprietary Nook DRM.
It would give them a chance to turn the tables and poach Kobo and Google customers. Plus sell ebooks to any of the many generic ADEPT readers out of china or to phones and tablets running Adept apps.
And it wouldn't cost much, if anything. |
I'm curious why you'd think they'd brand Wordery as Nook for the UK market? I doubt BN or Nook has much if any good will left there. Once burned, twice shy sort of thing, to say nothing of the questionable future of Nook currently (even assuming Daunt is being honest about wanting to invest in it, that doesn't mean the right choices will be made).
It'd make more sense to take the existing Nook hardware and sell a rebrand in Waterstones under Wordery (or a different name entirely) while also using a generic ADEPT to get that market.
Though I'm not sure how strong a market the UK is for ebooks or ereaders.