I noticed the same thing about Kobo devices from Walmart. I was interested in a black Libra but it was from a third-party vendor and over $200.00. The white was direct from walmart and $169.00. When I checked back a few days later, both colors were now over $200 and sourced from a third-party.
I ordered direct from Kobo on June 4. I got an email today with tracking showing a delivery date of June 12, so the shipping direct from Kobo isn't bad at all (I'm in California). As far as a restocking fee, Kobo rep told me the fee only applies if you return for a refund. If you return for a replacement there is no fee (you do have to pay for return shipping though).
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