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Originally Posted by DuckieTigger
That says nothing how the support for literacy is meant to be. Publishers are suffering too. Not every lost pbook sale due to the virus will result in the same book being sold as ebook. It is a chance to have a higher profit margin on ebook sales when end cost to consumer is concerned. The publisher has more wiggle room to maximize profits. That is the only thing they are interested in. If the publishers choose to keep the prices the same to offset the less profit from pbook sales, so be it.
They can, without lying, claim that it is to benefit the royalties paid out to the authors. Without authors there is no books. And I will applaud them for trying to spin it that way. The only ones truly benefitting are the Indies and publishers that are willing to pass on the savings. Especially those that only publish ebooks.
Price fixing didn't work out so well last time, I wouldn't mind if they shoot themselves in the foot again.
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And from the same paragraph:
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... to reduce the cost of access to online publications during these challenging times when many people are confined to their homes and schools are closed
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I would guess again that this was aimed at reader side of things more than the producer side of things.
Here in the states, they are giving aid to businesses, anything similar going on in the UK that the publishers could use vs raising prices?