I read Christine Feehan (romance) and she or her staff are very active online. Her Facebook page is probably updated once a week or more often, I just know when it shows on my feed. Her web page is updated often, as well and updates on new book info, like release dates or changes to, or future titles and which series.
Personally, if it would get her books out more often I wouldn't mind not so many updates, but i can't complain, she has like 5 or 6 books being released this year (one on Tuesday). So I guess I'll just enjoy the updates, too.
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