Quote:
Originally Posted by davidfor
No, customers are supposed to not paying any VAT. The hope is that the reduction in VAT will be passed on. But, it isn't illegal for it not to be.
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Correct. And there's no reason to believe they are charged a fake VAT, is there?
Just that the listed price hasn't changed.
And, just as adding VAT to ebooks bought outside the EU didn't always raise prices, dropping the VAT rate is no guarantee prices will drop. It's all publisher by publisher, book by book. Specific Publishers might decide that if a specific book was selling well at the VAT-laden price, it is properly priced and there is no reason to drop the price and will instead pocket the differential.
The timing also doesn't help: pbook sales are limited in places where (non-essential) bookstores are still closed. So that hidden profit boost will come in handy to make up the shortfall.