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Called SonyStyle.Com.
I just called SonyStyle.Com and verified a few things.
It's made in Japan. That, for me at least, more than justifies whatever price Sony has for the Reader. I'm a "made in Japan" fanatic, especially in regards to electronics, haha :-).
The initial stock of 200 Readers totally sold out.
There are currently more than 1000 delayed orders while they wait for new units to be shipped from Japan.
I'm really happy that the Reader seems to be popular :-).
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