Quote:
Originally Posted by Junket
Aspect ratio is certain to be subjective, excepting those who are largely indifferent to the exact aspect ratio employed. Perhaps all we could all agree on is that Kindle has a lower aspect ratio (is wider) than most print books. Measuring a handful of physical books.. a lot more are 1.5 - 1.6 AR. Only a minority of books are 1.7 and that is very narrow.
IMO 2:3 (1.5 AR) would be an improvement. But I wouldn't want to go to the extreme of 1.7. The existing format is to be preferred over an extremely narrow one.
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Read the following from another thread. It will explain why Reader are the aspect they are. It also explain Kindles wide margins.
Quote:
Originally Posted by theducks
9:16 (16:9 in portrait mode) is EXACTLY the aspect of the text on a mass market paperback 
3:4 (most readers) chop off the bottom (assuming the margins have been relegated mostly to the Bezel area  which just happens to be similar to the margins on said paperback) 
Why muck with a aspect ratio that has been in use for 50+ years 
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