Thread: Will Nook be sold to Rakuten Kobo?
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Old 11-19-2019, 05:12 AM   #71
murraypaul
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Quote:
Originally Posted by FrustratedReader View Post
I was hoping someone would have good ideas as to how physical bookshops, even single ones could sell books better and also sell ebooks instore.
I'm struggling with a good idea of why they would want to sell ebooks instore.
How does it make them money?
They can't charge more for them, as otherwise people would just by them online instead. And they can't compete on margin with a online-only store.
They have to deal with all the support hassles of getting the books loaded onto people's devices, either by WiFi or USB, complaints if it didn't work, or the formatting was bad, or they didn't like the book, for what? They would just be acting as a very poorly paid storefront for Smashwords and the like.
They couldn't sell any mainstream books, as they have to be sold with the publisher-required DRM, so they are left selling indies. What is the market for that?
Last edited by murraypaul; 11-19-2019 at 07:45 AM.
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