Quote:
Originally Posted by murraypaul
Or they could just not sell eBooks, which is what they do now.
What benefit is there to them to selling eBooks anyway?
a) Who wants to go to a physical store to buy digital goods anyway, the idea just frankly seems silly.
b) They are just cannibalizing sales from someone who has chosen to come into the store, presumably hoping to buy a pBook from them.
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If I go to a store to view and maybe sample/test a product, I only think the store deserves fist whack at my custom. THE STORE PROVIDED ADDITIONAL SERVICE that the WWW did not.
OTOH
thestore could also LOSE my custom, by having uncaring, clerks, to busy playing on their phone, failing to answer basic product questions satisfactorily (Note: 'One moment, I will look that up' is a PASSING grade. I don't care HOW he got my requested info. I do tend to ask , for odd details.)
I don't always go for the rock-bottom, lowest price either. There is a difference in overhead for a no/self service warehouse only supplier and a store with samples and good lighting.
(Remember going into a book store and finding CHAIRS to sit on, while sampling a book? IMHO That was the difference between the mall 'discount' stores and a full service book shop. You were
allowed...No EXPECTED to want a spend a few, examining inside the covers. )
As to delivery: Why not deliver the book and a DEVICE CHARGE while shopping.
FWIW I visit my local Lowes: Plug in my EV and head in to shop. When I come out, I have added a few miles of driving range. Same goes for many of the 'Factory Outlet' malls in the area. They offer a place to charge your car as a way to attract customers (and offer a difference from the shop across town. Some are even No Cost (I hesitate to use FREE: it has to be paid for in the end) to use while shopping. (good) SERVICE (quick delivery IS a service) is a factor in where I shop. If I don't need it...then the price premium must be really tame.
