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Originally Posted by leebase
Dead people don’t create. Corporations don’t die. Disney the corporation employs more than 100,000 people, produces movies and theme parks and merchandise and television shows and on and on. The books that people write fan fiction for...are the ones kept relevant by all the advertising, all the spin offs, all the merchandizing, all the branching out into other types of media.
There is a reason people still talk about Star Trek and not Space 1999.
It takes a lot to create beloved characters and a lot more keep them relevant long past the death of the authors.
But sure, for the truly economically dead works...let them enter the public domain to be resurrected if someone else wants to make them relevant again.
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Works don't remain relevant because of advertisement, but rather because people like the original work. There was almost no advertisement and merchandising for LOTR before the movies came out.
There was no advertising and the like for Star Trek for the decade between the last episode of the original Star Trek series and the first Star Trek movie. It was the fans who kept the franchise alive.