Quote:
Originally Posted by MGlitch
Interested in product. Does not end up engaging in sale of the product. Company doesn’t sell to someone. Lost sale.
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Interested in product.
Attempts to purchase product. Does not end up engaging in sale of the product
since it is not available from vendor for whatever reason.. Company doesn’t sell to that person. Lost sale.
The major difference is that in every definition of a lost sale I've ever seen, an attempt to obtain the product is needed before you can call it a lost sale. Anything else is window shopping.
I love looking at information on high end cars. Am I ever going to buy a Chiron? Not in my wildest dreams. Does that mean Bugatti considers me as a lost sale?
Though I did get to see a Veyron up close and personal once.
Just for a chuckle, take a look at the 5 pages of costs for various emission control repairs on a 2014 Veyron in the attached pdf document around pages 44-48.