Apple does not charge for notarization but for notarization to work you need an active Apple developer subscription which costs $99 a year, so effectively you pay Apple a hundred dollars a year for notarization. With only codesigning, you could let the developer account lapse, renewing it only once every 5 years when the codesigning key expires, so the effective cost was $20 a year.
On Windows, you have to pay a third party, not microsoft, for a codesigning certificate, and the cost varies from about $50 to $100 a year.
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