Quote:
Originally Posted by issybird
This is based on what, exactly? It's entirely plausible that very many more buyers at a lower price contribute more to the bottom line (and I suspect this is the case.) Did you see my example about steerage?
I also think we're getting a little above ourselves here. Mostly we're not talking about the next Shakespeare, but about the commodity end of the market.
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That is based on more profit per unit. Unrealistic expectation to confuse that with overall profit. If you want to maximize total net profit, then neither lowest nor highest price are the winner. Even a set and forget price is not the answer.
The publishers are not a charity. The only reason they follow a hardcover release up with paperback is, because there is significant demand for the lower price. They are not doing it out of the goodness of their heart so that the poor people can read.