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Humour can be hard to get right - and a lot of humour tends to be B-Sharp-ish. (A description extracted from The Simpsons "Barbershop Quartet" episode: Skinner: 'Er, um, we need a name that's witty at first, but that seems less funny each time you hear it.' Apu: 'How about, "The Be Sharps?"') It's easy to run out of beta-readers trying to gain that all important first reaction. Of course the best text works on revisits too - even if it might only be a smile rather than a chuckle.
But there is also the mood thing. I can read the exact same text on different days and on some days I'm convinced it works, and on others I am sure it is compete and utter s... rubbish. I generally figure the truth lies somewhere in the middle. There is always the chance that my moods swing a bit wider than perhaps they should, but that's a problem for later.
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