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Originally Posted by Nate the great
perhaps because we all kinda expected to at least be able to see the ereader on the site even if we couldn't buy it there
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Yes, true. And maybe B&N realizes that the device they developed is having the wrong target audience. They were probably hoping to get people to switch back to the Nook platform. Not, what is more likely, to sell a desirable device at a very competitive price point to have it filled with everything but Nook ebooks.