Quote:
Originally Posted by barryem
I just googled smartphone sales by brand and year and Samsung has been outselling apple for quite a few years. Their current sales are about 1.6 times Apple's current sales. Apple sales have declined this year while Samsung's sales are up slightly. The chart I'm looking at goes back to 2013 and shows Samsung beating them the whole time. Here's a link:
Barry
|
Barry, looking at that article you linked, how do you manage to get Samsung's sales are up slightly from an article that states:
Quote:
It noted that Samsung produced 293 million smartphones in 2018, a YoY decline of 8%, while its market share has also shrunk.
|
Quote:
Apple’s total production volume for 1H18 was roughly the same as for 1H17. However, the sales of new iPhones turned out to fall short of expectation, resulting in lower shipments of iPhones in 2H18, about 7% less than in 2H17. As the result, the production volume of Apple in 2018 declined by 3% YoY.
|
One other item to remember is that Samsung competes in the low, middle and high end smartphone markets while Apple competes solely in the high end market.
The low end market is great for driving sales however it is price sensitive keeping profit margins on the slim side. A situation which can lead to winning the sales race while losing the profit race.