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Originally Posted by ZodWallop
I've had that feeling too.
I think that's why a B&N/Kobo marriage made sense to so many people. B&N could have pushed sales of the devices in North America and Kobo would do a better job behind the scenes job of maintaining the devices and selling ebooks than B&N did. At least that's the theory.
It would have been a better fit than Walmart/Kobo. Though Walmart could have been a great partner, if they were interested in being a great partner. From the outside looking in, you can see that they just kinda dumped ebooks on a shelf like any other product with no fanfare or care.
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That's pretty much how Walmart does things, they like to push as much of the expense and work onto their "partners" as possible. It's how they minimize cost. Of course, Walmart's new push to have a legit online presence is a whole different mindset. You have to spend money to build it out first. It's not just about having the best price with minimal functionality. It will be interesting to see if they can pull it off. Walmart isn't the only company pushing to get online and compete with Amazon, Home Depot is doing a bit push to improve their online presence as well.