I am a gadget guy. I have to say I've gotten more questions from people with the K2 then I have any other gadget I've bought. (Though I wasn't an early adopter of the iPhone due to contract considerations). They have ranged from "little old ladies", "sufer dudes", "nerdy looking high school guys" and even the "sweet young things" waitress at the diner where I had lunch yesterday. Nobody asked the price, though