Quote:
Originally Posted by ilovejedd
They discontinued the model. Somehow, I don't think Amazon would have done that if sales of the DX met their expectations.
Checked the reviews: - Paperwhite 3: 46,665
- Paperwhite 4: 4,232
- Voyage: 13,852
- Oasis: 4,482
- Oasis 2: 4,856
- DX: 5,386
Yes, the Oasis models have fewer reviews but I expect it's got high enough markup to make up for the lack of volume.
How much is the market willing to pay for a large Kindle and is that market huge enough? When the DX was first released, there was no iPad yet and people were expecting the rumored Apple tablet to launch at ~$1,000. Fast forward to now and you can get brand new iPads for $330 (and even frequently on sale for $250). At anything >$300, a large Kindle would be competing with iPads, Chromebooks and laptops when it comes to mass market. |
Let's look at this from another, unsaid perspective..those reviews are U.S. only. Do we expect that Kobo actually sold more Aura Ones in Canada (with a little over a tenth of the U.S. population) and the U.S. actually outsold the Oasis in Canada and U.S.
I doubt it.
Was the Aura One profitable...almost surely. Was it good for Kobo...almost definitely.
Amazon's buying power makes it easy to make profit.
Lastly the people that purchase ultra premium readers probably buy more content...Amazon's professed goal.