Quote:
Originally Posted by barryem
On Amazon's page for a book someone is looking at if people see the price of the ebook is higher than the price of the paper book, and Amazon, who is supposed to know how their customers think and feel, has the paper book cheaper than the ebook, that's bad marketing. That's what I'm saying. It's dumb.
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Actually it's very smart to have them side by side. That way those who think the ebook is overpriced, who will buy either format, have the opportunity to buy the paper book right there, and Amazon don't lose a sale.
And as you say yourself often, very often with the higher priced books, it's the publisher setting the prices not Amazon.
It's only bad marketing if Amazon are trying to promote ebooks per se. They're not, they just want to sell stuff.