MobileRead Forums - View Single Post - Walmart/Kobo

rcentros · 11-23-2018, 05:41 PM

I went to the second Walmart that put up a Kobo display. Although they finally (after about a month and a half) got electricity to the video display, there's still no Kobo Aura or tablet in the clamps. Just the book and gift cards and the video playing in the background.

Going into Black Friday, Walmart has four of the five current Kobos on sale, but are missing the Forma (sold out). But they only show three of them on the Kobo page. If you go to their Kobo device link, you wouldn't know the Kobo Aura One was in stock.

https://www.walmart.com/cp/3252253

https://www.walmart.com/ip/Kobo-Aura...bled/581680587

It does look like the Kobo Aura is being sold out (kind of like the Paperwhite 3 at Amazon). After first dropping the price of the Aura to $70, they've now dropped it down to $50. So, I'm guessing, the $70 price wasn't producing enough sales.

https://www.walmart.com/ip/Kobo-Aura...bled/621781419

So what happens when the Aura is sold out? Will Walmart start stocking the Clara in-store? Will they drop the price another $10 (or so)? So far it doesn't look like Walmart is putting that much effort into the Walmart/Kobo E-Book push.

11-23-2018, 05:41 PM	#1
rcentros eReader Wrangler Posts: 7,894 Karma: 52566355 Join Date: Mar 2013 Location: Boise, ID Device: PB HD3, GL3, Voyage, Clara HD	Walmart/Kobo – Meh? I went to the second Walmart that put up a Kobo display. Although they finally (after about a month and a half) got electricity to the video display, there's still no Kobo Aura or tablet in the clamps. Just the book and gift cards and the video playing in the background. Going into Black Friday, Walmart has four of the five current Kobos on sale, but are missing the Forma (sold out). But they only show three of them on the Kobo page. If you go to their Kobo device link, you wouldn't know the Kobo Aura One was in stock. https://www.walmart.com/cp/3252253 https://www.walmart.com/ip/Kobo-Aura...bled/581680587 It does look like the Kobo Aura is being sold out (kind of like the Paperwhite 3 at Amazon). After first dropping the price of the Aura to $70, they've now dropped it down to $50. So, I'm guessing, the $70 price wasn't producing enough sales. https://www.walmart.com/ip/Kobo-Aura...bled/621781419 So what happens when the Aura is sold out? Will Walmart start stocking the Clara in-store? Will they drop the price another $10 (or so)? So far it doesn't look like Walmart is putting that much effort into the Walmart/Kobo E-Book push.