Quote:
Originally Posted by Fbone
B&N's trade name is valued as $293 million. As an intangible asset this is just on paper as goodwill.
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Take with a pound of salt:
http://www.globenewswire.com/news-re...-US-Drops.html
So, B&N is more "reputable" than every other company out there.
(Obviously their study predates the Parneros mess.)
Of course, "reputable" doesn't imply profitable.
Also, the company as a whole is valued at $440 Million.
So two thirds of their value is their reputation?
And they are pulling out $40M in dividends each year?
They really are close to the edge.