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It may be more of a marketing driven thing. I suspect that women take more books out of the library than men do, and it may be by a really large margin. I certainly see more women borrowing more books than men at my branch, and I can't remember the last time I bumped into a man in the fiction stacks. It makes sense to put forward the books that you think are going to be "hot" on the featured page, and that means books that women will like.
My library's stand of recommended fiction is dominated by female authors, but maybe 1/3 are written by men. I doubt that the latter are there entirely to appeal to the scant male patrons, more like they are books that women would still like to read.
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