Quote:
Originally Posted by fjtorres
B&N runs an online bookstore but its is not integrated with the stores. It is really a separate business that only shares its name with the stores.
Look at how Amazon runs its bookstores: they are extensions of the online store. They draw reviews and recommendations from their online customers. You can pay at the store using your online account or buy online from the store. If you're a Prime member, you get online pricing instore.
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Yeah, I worked for B&N for a little bit a few years ago. I always thought it was weird the way B&N online wasn't integrated in any meaningful way with the stores. Any time customers came in and talked about the price online (for instance) we had to go through the spiel that online was a separate business. It never made B&N look good.