Quote:
Originally Posted by desertgrandma
Google isn't a book I bought and paid for.
Its a public service, and I expect ads there.
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I was really responding to this thought:
Quote:
Originally Posted by desertgrandma
Has no one here considered that if they were 'unobtrusive' and 'out of the way' and you 'didn't have to go thru them to get to where you wanted to go'..........
Why would the advertisers bother with ads that would be ignored??? Thats just stupidity!
They will want their ads where you HAVE to look at them.

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Google ads remain successful despite being unobtrusive. There is the possibility for similar ads in ebooks. However I agree with Elfwreck that they probably wont be effective unless ebook readers become more integrated with the internet.
Another possibility that occurred to me is the certain keywords in the book could be linked to websites. For example, clicking on the name of a city mentioned in the book could take you to a travel agent's website. If certain products are mentioned then clicking them could take you to websites that sell them. I'm not suggesting that authors engage in product placement but that companies could have their products associated to keywords in the book and if the reader is interested in these keywords then clicking them goes to the company's website.