I think the problem SHOULD always be How to get ePubs (or PDFs or whatever formats the particular Sony knows) on my eReader in order to read them?
The best answer is therefore to have these books ENTIRELY under your OWN control.
What helps you have the fastest cheapest simplest method to get a book for holidays only to notice when you're on the beach that the rights lapsed and you can't read it anymore (and don't have W-LAN either)? Or the beach is in a country that you haven't thought to licence or it is not possible to license at all? And maybe this infringement can lead to the revocation of all your rights for all the books you paid for...
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