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Originally Posted by azayn
As poor as Nook sales are in the US, they just barely exceed Kobo sales worldwide so there's still money to be made. And with business dwindling at their brick and mortar stores, it makes sense to diversify into ebooks.
Call my crazy but I think B&N could still turn things around if they decided to get serious about e-books. Now that Amazon is focused on things other than books, B&N has an opportunity to carve a niche for themselves in the reader market by making e-books a central focus. Revamping the website, rolling out more inspired Nook hardware, and using their stores to spotlight the Nook could get people talking again.
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I agree. Though I'm not sure at this point if they have the money or wisdom to do it.
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Since they use the same company that manufactures Kobo, there's really no excuse for them not to offer a more compelling e-reader. Otherwise whatever little market share they have left in the US could shrink further once Kobo enters the US market through Walmart.
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I think they already have a more compelling ereader than the Paperwhite. The Glowlight 3 has page turn buttons, more storage and a color changing front light. Where it's let down is in its software, which is not too pretty good. And it's tied to B&N which has a tarnished reputation.
I'd hesitate to say either of those is an easy fix, but they are doable if B&N decides to get serious about the ebook business again. Otherwise I wonder if it would make sense to partner with Kobo?