Quote:
Originally Posted by tomfyhr
To some extent, mixed media, where different methods of communication are integrated, already exists in some form. One way is via story-driven video games, which combine watching, hearing and experiencing to entertain the player. Another way is via websites, whose layouts may combine visuals, words and audio to communicate. A third way is via magazine layouts and graphic novels (comic books), which combines pictures and words.
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To some extent, perhaps. But the fact that magazines are failing, and video games seem to be as big a gamble as a blockbuster movies where the costs are FAR in excess of the story telling requirements, tells me that solid formats and design ideas are still very much in the formative stage.
Our culture simply hasn't figured out what the multi-media 'language' should be like, and as a result, we are falling back on these older technologies language expectations as a guide. Which means sometimes it's successful and sometimes it is not. It seems to depend on the targeted audience and what their expectations are. We still don't have a common cultural set of 'language' expectations.
It will come in time, but I personally doubt these new media types will be called 'eBooks'.