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Originally Posted by rcentros
The price of the Kindle (with ads) is discounted when compared to Kindles without ads.
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Or, Amazon charges extra to buy a Kindle without ads.
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... While it's true that buying the Kindle Papermate without ads is more expensive than buying the Glowlight or Clara – it's also true that the Kindle has a superior dictionary and and (in my opinion) Amazon has a superior infrastructure (not to mention X-Ray and few other features not found in the others). So it's like comparing apples to oranges. ...
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I'm guessing the others also have their pluses and minuses as far as software/firmware.
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...And, for many of use who don't mind the ads (or don't mind them enough to get rid of them) the price of the Paperwhite (or in my case, the Kindle Basic) IS the comparison price we pay.
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Which is fine, and there are also many people who dislike the ads, so when looking at the price, it adds a little more (~25% for the paperwhite) to get rid of them.