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Originally Posted by John F
Are you sure about this? Looking at the competition (in the U.S.), the Nook GL3 is $119 and I don't think it has ads, and the Kobo Clara is $129 and I don't think it has ads.
Looks like the no ads version is the standard, and to get it it with the Kindles, you need to pay extra.
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Why do you think Nook and Kobo set the standard?
Amazon clearly states
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What are Special Offers?
We keep our prices low by displaying product recommendations and deals on the
lockscreen without interrupting use of the device.
If you select Special Offers, you may pay to remove them later by visiting
Manage Your Content and Devices on Amazon.com from your computer or
by calling Customer Service.
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