Originally Posted by jrial

Well, it's a novel concept, but I don't think it will really fly. See, what they're trying to do is offer bite-sized pieces of content that can be sampled and consumed in short bursts. The problem might be their target audience: we're readers... We read... We have enough time and patience to read a *whole* book. The hyperactive kids who need their entertainment in short bursts lest it distracts them from the next piece of entertainment usually don't hang around those "boring old bookstores" anyway.