@fjt, I would dispute all you said...
https://www.google.com/search?q=broa...hrome&ie=UTF-8
https://www.statista.com/statistics/...lds-in-the-us/
at least in the US, broadcast television is doing fine...
https://www.statista.com/topics/977/television/
Intuitively, on my 80 mile daily commute, antennas are sprouting like daises. On my street, three of eleven homes have an antenna -- 27%.
Of course, statistics don't matter much to GAR. The Raleigh area should be able to pull in...
The CW
Stadium (sports)
TBD
Antenna TV
CBS
Grit
Escape
ABC
Livewell
Laff
ION
Qubo
Shop
QVC
HSN
PBS
PBS Kids
Explorer
The North Carolina Channel
with a set top antenna. That covers the NFL, college football, and other network sports and allows for use of a streaming service with no or limited locals.