Quote:
Originally Posted by fjtorres
On tbe Redbox side, there is precedent: Blockbusters and the entire video rental business started out off consumer videos. It was years before WB introduced lower priced videos for sale (with the first Tim Burton BATMAN movie) and when that sold tons other studios introduced the dual pricing scheme into the shrink wrap license.
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Quote:
Originally Posted by pwalker8
If I recall correctly, it was the Wraith of Khan VHS released in 1983 rather than the 1989 Batman movie that started the lower price VHS model. I think I still have the original VHS tape sitting in a box in my closet. I also have some VHS tapes that I paid $80 for.
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Actually, it was Top Gun (which included a Pepsi commercial at the beginning). I remember it being a big deal at the time and here's an article to back up my memory:
How Tom Cruise and Pepsi Changed The Way We Watch Movies