Quote:
Originally Posted by AnotherCat
Reflective color LCD has been around for quite a number of years (and, of course, monochrome has been around and used by most of us for many decades), but among other things it runs into similar barriers as other reflective displays in that even with front lighting reflective light efficiency is low so poor colors and consequently not much used.
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Poor colors is relative. Only compared to backlit (or self lit as in OLED) screens. I reckon the only reason there is not much going on in pushing reflective screens is that there is no need. Being able to see a screen outside in bright sunlight is a very very niche requirement overall.