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Originally Posted by latepaul
Well in this case I hardly think "Tom's hardware guide" is "the establishment". Also this article specifically states at the top that ebooks are doing fine, so it's not covering that particular ground.
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Tom's is owned by Purch Group, "a digital publisher and marketplace platform..." Which, in my opinion, basically translates to "click bait" marketing. Click bait sites work best by posting controversial headlines to draw in "consumers."