Thread: Walmart and Rakuten Announce New Strategic Alliance
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Old 02-05-2018, 01:46 PM   #198
Fiat_Lux
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Quote:
Originally Posted by ZodWallop View Post
I of course don't run a business. But that sounds stupid and wasteful.
From an author's POV, gift cards showing a book cover make perfect sense.

Think book signings, but the customer wants the ebook, not the dead tree edition. Author signs the specific gift card. Fan gets the book, and autograph.

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